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I am saddened, not by Microsoft's success — I have no problem with their success. They've earned their success, for the most part. I have a problem with the fact that they just make really third-rate products.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
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Microsoft
More quotes by Steve Jobs
Creativity is just connecting things.
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Our job is to read things that are not yet on the page.
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We do not say anything about future products. We work on them in secret, then we announce them.
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I'm not worried about the country's long-term future. This country is insanely great. What I'm worried about is that we don't talk enough about solutions.
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Simple can be harder than complex. You have to work hard to get your thinking clean to make it simple.
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The hardest thing when you think about focusing. You think focusing is about saying Yes. No. Focusing is about saying No. And when you say No, you piss off people.
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Much of what I stumbled into by following my curiosity and intuition turned out to be priceless later on.
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As Regis Mckenna once said, the best marketing is education
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Have the courage to follow your heart and intuition. They somehow already know what you truly want to become. Everything else is secondary.
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A lot of companies have chosen to downsize, and maybe that was the right thing for them. We chose a different path. Our belief was that if we kept putting great products in front of customers, they would continue to open their wallets.
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The iPod is not a new category. Music is not new. It's not a speculative market. It's a very, very large market. It's been around for thousands of years and will be around as long as humans exist.
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Things don't have to change the world to be important.
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We want to reinvent the phone. What's the killer app? The killer app is making calls! It's amazing how hard it is to make calls on most phones. We want to let you use contacts like never before - sync your iPhone with your PC or mac.
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There's no other company that could make a MacBook Air and the reason is that not only do we control the hardware, but we control the operating system. And it is the intimate interaction between the operating system and the hardware that allows us to do that. There is no intimate interaction between Windows and a Dell notebook.
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Bill Gates'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.
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None of us are as creative as all of us.
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Sometimes life hits you in the head with a brick. Don't lose faith.
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Everything around you that you call life was made up by people that were no smarter than you and you can change it, you can influence it, you can build your own things that other people can use.
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If I had never dropped in on that single course in college, the Mac would have never had multiple typefaces or proportionally spaced fonts. And since Windows just copied the Mac, it's likely that no personal computer would have them.
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Customers don't measure you on how hard you tried, they measure you on what you deliver.
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