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The most important decisions you make are not the things you do, but the things you decide not to do.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Decide
Decisions
Motivational
Decision
Important
Make
Things

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School was pretty hard for me at the beginning.
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I think we're having fun. I think our customers really like our products. And we're always trying to do better.
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The Macintosh was supposed to be the computer for people that just wanted to use a computer without having to learn how to use one.
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If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.
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I want to make a dent in the universe.
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We all have a short period of time on this earth-We probably only have the opportunity to do a few things really great and do them well. None of us has any idea how long we're going to be here nor do I, but my feeling is I've got to accomplish a lot of these things while I'm young.
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Shake off this erroneous notion that life is there and you're just gonna live in it, versus embrace it, change it, improve it, make your mark upon it.
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Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
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Learn continually - there's always one more thing to learn!
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If you define the problem correctly, you almost have the solution.
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Probably death is the best invention of life.
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I was lucky - I found what I love to do early in life.
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The lunatics have taken over the asylum and we can do anything we want.
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A computer is the most incredible tool we've ever seen. It can be a writing tool, a communications center, a supercalculator, a planner, a filer and an artistic instrument all in one, just by being given new instructions, or software, to work from. There are no other tools that have the power and versatility of a computer.
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I think PCs are going to be like trucks. Less people will need them. And this is going to make some people uneasy.
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You've heard of plug-and-play. This is plug, unplug and play. It's so simple to use, it's unbelievable.
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It's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.
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You've got to have a problem that you want to solve a wrong that you want to right.
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I think we need editorial oversight now more than ever. Anything we can do to help newspapers find new ways of expression that will help them get paid, I am all for.
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My job is to make the whole executive team good enough to be successors, so that's what I try to do.
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