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I try to get people to see what I have. . . . When you run a computer company, you have to get people to buy into your dreams.
Steve Jobs
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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Dream
Trying
People
Computer
Dreams
Company
Running
More quotes by Steve Jobs
One way to drive fear out of a relationship is to realize that your partner's values are the same as yours, that what you care about is exactly what they care about. In my opinion, that drives fear out and makes for a great partnership, whether it's a corporate partnership or a marriage.
Steve Jobs
Microsoft has had two goals in the last 10 years. One was to copy the Mac, and the other was to copy Lotus' success in the spreadsheet - basically, the applications business. And over the course of the last 10 years, Microsoft accomplished both of those goals. And now they are completely lost.
Steve Jobs
I don't want to fail, of course. But even though I didn't know how bad things really were, I still had a lot to think about before I said yes. I had to consider the implications for Pixar, for my family, for my reputation. I decided that I didn't really care, because this is what I want to do. If I try my best and fail, well, I've tried my best.
Steve Jobs
We've demonstrated a strong track record of being very disciplined with the use of our cash. We don't let it burn a hole in our pocket, we don't allow it to motivate us to do stupid acquisitions. And so I think that we'd like to continue to keep our powder dry, because we do feel that there are one or more strategic opportunities in the future.
Steve Jobs
Deciding what not to do is as important as deciding what to do.
Steve Jobs
Our friends up north spend over five billion dollars on research and development and all they seem to do is copy Google and Apple.
Steve Jobs
It isn't the consumers' job to know what they want.
Steve Jobs
Apple's goal isn't to make money. Our goal is to design and develop and bring to market good products... We trust as a consequence of that, people will like them, and as another consequence, we'll make some money. But we're really clear about what our goals are.
Steve Jobs
Great art stretches the taste, it doesn't follow tastes.
Steve Jobs
Be a yardstick of quality. Some people aren't used to an environment where excellence is expected.
Steve Jobs
We live in an information economy. The problem is that information's usually impossible to get, at least in the right place, at the right time.
Steve Jobs
If I were running Apple, I would milk the Macintosh for all it's worth - and get busy on the next great thing. The PC wars are over. Done. Microsoft won a long time ago.
Steve Jobs
If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.
Steve Jobs
Japan's very interesting. Some people think it copies things. I don't think that anymore. I think what they do is reinvent things. They will get something that's already been invented and study it until they thoroughly understand it. In some cases, they understand it better than the original inventor.
Steve Jobs
Innovation has nothing to do with how many R&D dollars you have. When Apple came up with the Mac, IBM was spending at least 100 times more on R&D. It's not about money. It's about the people you have, how you're led, and how much you get it.
Steve Jobs
Unless you've a lot of passion about this, you're not gonna survive. You're gonna give it up. So you've got to have an idea or a wrong that you want to right that you're passionate about, otherwise you're not gonna have the perseverance to stick it through. I think it's half the battle right there.
Steve Jobs
LSD...reinforc ed my sense of what was important-creat ing great things instead of making money, putting things back into the stream of history and of human consciousness as much as I could.
Steve Jobs
Overnight success stories take a long time.
Steve Jobs
We do not say anything about future products. We work on them in secret, then we announce them.
Steve Jobs
Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.
Steve Jobs