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We're gambling on our vision, and we would rather do that than make me too products. Let some other companies do that. For us, it's always the next dream.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Make
Products
Always
Technology
Would
Vision
Company
Rather
Inspirational
Gambling
Next
Companies
Dream
Inspiring

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It comes from saying no to 1,000 things to make sure we don't get on the wrong track or try to do too much.
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I have enough to last for the rest of my life.
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Deciding what not to do is as important as deciding what to do.
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As individuals, people are inherently good. I have a somewhat more pessimistic view of people in groups. And I remain extremely concerned when I see what's happening in our country, which is in many ways the luckiest place in the world. We don't seem to be excited about making our country a better place for our kids.
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For most of my life, I’ve felt that there must be more to our existence than meets the eye. This is who I am, and you can’t expect me to be someone I’m not.
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I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple's CEO, I would be the first to let you know. Unfortunately, that day has come.
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You've got to find what you love. And that is as true for your work as it is for your lovers.
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If I knew in 1986 how much it was going to cost to keep Pixar going, I doubt if I would have bought the company.
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We live in an information economy. The problem is that information's usually impossible to get, at least in the right place, at the right time.
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I know you have 1000 great ideas for things that iTunes could do. And we have 1000 more. But innovation is not about saying yes to everything. It's about saying no to all but the most crucial features.
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Apple is the only company in the world that has all of that under one roof. We can invent a complete a solution that works - and take responsibility for it.
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The only way to do great work is to love what you do. If you haven't found it yet, keep looking. Don't settle.
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For the past 33 years, I have looked in the mirror every morning and asked myself: 'If today were the last day of my life, would I want to do what I am about to do today?' And whenever the answer has been 'No' for too many days in a row, I know I need to change something.
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I think the Macintosh was created by a group of people who felt that ah there wasn't a strict vision between sort of science and art.
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We've got to make the small things unforgettable.
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