Quote

The design of the Mac wasn't what it looked like, although that was part of it. Primarily, it was how it worked. To design something really well, you have to get it. You have to really grok what it's all about. It takes a passionate commitment to really thoroughly understand something, chew it up, not just quickly swallow it.

Steve Jobs

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Steve Jobs
Age: 56 †
Born: 1955
Born: February 24
Died: 2011
Died: October 5
Computer Scientist
Designer
Engineer
Entrepreneur
Executive Producer
Film Producer
Financier
Inventor
San Francisco County
California
Steven Paul Jobs
Steven Jobs
Wells
Commitment
Chew
Well
Worked
Macs
Something
Looked
Swallow
Really
Design
Thoroughly
Like
Wasn
Primarily
Takes
Quickly
Understand
Passionate
Part
Although

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Don't be afraid, you can do it.
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I would trade all of my technology for an afternoon with Socrates.
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Death is very likely the single best invention of life. It is life's change agent. It clears out the old to make way for the new.
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A small team of A+ players can run circles around a giant team of B and C players.
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Technology is nothing. What's important is that you have a faith in people, that they're basically good and smart, and if you give them tools, they'll do wonderful things with them.
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Some mistakes will be made along the way. That's good. Because some decisions are being made along the way. We'll find the mistakes. We'll fix them.
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The mark of an innovative company is not only that it comes up with new ideas first, but also that it knows how to leapfrog when it finds itself behind.
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It wasn't all romantic. I didn't have a dorm room, so I slept on the floor in friends' rooms, I returned coke bottles for the 5¢ deposits to buy food with, and I would walk the 7 miles across town every Sunday night to get one good meal a week at the Hare Krishna temple. I loved it.
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Creativity is just connecting things. When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while. That's because they were able to connect experiences they've had and synthesize new things.
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Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service. The iMac is not just the color or translucence or the shape of the shell. The essence of the iMac is to be the finest possible consumer computer in which each element plays together.
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The web is just going to be one more of those major change factors that businesses face every decade.
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Marketing is about values. It's a complicated and noisy world, and we're not going to get a chance to get people to remember much about us. No company is. So we have to be really clear about what we want them to know about us.
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My mother taught me to read before I went to school, so I was pretty bored in school, and I turned into a little terror. You should have seen us in third grade. We basically destroyed our teacher. We would let snakes loose in the classroom and explode bombs.
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Life can be much broader. You can embrace it, change it, improve it, make your mark upon it.
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It wasn't that Microsoft was so brilliant or clever in copying the Mac, it's that the Mac was a sitting duck for 10 years. That's Apple's problem: Their differentiation evaporated.
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The only problem with Microsoft is they just have no taste. They have absolutely no taste. And I don't mean that in a small way, I mean that in a big way, in the sense that they don't think of original ideas, and they don't bring much culture into their products.
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Design is a funny word. Some people think design means how it looks. But of course, if you dig deeper, it's really how it works.
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Bill Gates'd be a broader guy if he had dropped acid once or gone off to an ashram when he was younger.
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I make 50 cents for showing up... and the other 50 cents is based on my performance.
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When you’re in a startup, the first ten people will determine whether the company succeeds or not.
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