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Steve Jobs always believed that you didn't want to do focus groups or research and ask people what they wanted. You wanted to create products that they didn't know they wanted yet and they would fall in love with. And I think that was part of the magic of his design philosophy.

Steve Case

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Steve Case
Age: 66
Born: 1958
Born: August 21
Businessperson
Chief Executive Officer
Entrepreneur
Honolulu
Hawaii
Stephen McConnell Steve Case
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More quotes by Steve Case

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I enjoyed high school and college, and I think I learned a lot, but that was not really my focus. My focus was on trying to figure out what businesses to start
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In the end, a vision without the ability to execute it is probably a hallucination.
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At AOL, we thought the killer app was people
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I was not an outstanding student. I did a reasonable amount of work. I got generally good - pretty good grades, but I was not that passionate about getting straight A's.
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I think it took us nine years to get one million subscribers to AOL, and then in the next nine years we went from one million to 35 million.
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At Revolution Health Group we will put consumers back at the center of the system by giving them more choice, control and convenience.. while building the first comprehensive, consumer-driven health care company.
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If you don't have both of them working together in a complementary, cohesive way, you're not going to be successful.
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You're not just trying to do something marginally, incrementally better. You're doing something that is a fundamental paradigm shift, that will have exponential impact. That means it's harder to do, but ultimately, if it's successful, the impact it has is far greater.
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Frankly, I like new things. I feel like I made a contribution to building a more interactive world. And I'm proud of that.
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It's silly for me to raise expectations too much, but I think I'm right on the basic trend, which is shifting power to consumers.
Steve Case
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I continue to have a special pride and passion for AOL, and I strongly believe that AOL - once the leading Internet company in the world - can return to its past greatness
Steve Case
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You shouldn't focus on why you can't do something, which is what most people do. You should focus on why perhaps you can, and be one of the exceptions.
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For better or worse, that is true with any new innovation, certainly any new technological innovation. There's many good things that come out of it, but also some bad things. All you can do is try to maximize the good stuff and minimize the bad stuff.
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There are no road signs to help navigate. And, in fact, no one has yet determined which side of the road we're supposed to be on.
Steve Case
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We lose money on signing up the customers where there's some marketing costs associated with giving them a free month. It doesn't much matter whether you make a little bit or lose a little bit.. as you well know, because you lose a ton on every copy of The Washington Post (newspaper).
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Nowadays people seem to switch schools, either because they have to, and certain schools only serve certain grades, or because they move to a different place or have some particular interest, but I was in the same school for 13 years
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I had an older brother who passed away recently, an older sister and a younger brother.
Steve Case
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In the entrepreneurial world, when you launch a company, you have a particular idea, a particular product, a particular service, almost always you pivot, you shift. The market reacts to your initial idea. You make some adjustments. It's only after making a few adjustments that you see the success.
Steve Case
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Think about this: It was illegal for most people to connect to the internet before 1992.
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Because I do think - not just in building AOL - but just the world in which we live is a very confusing, rapidly changing world where technology has accelerated.
Steve Case