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Five or ten years ago, when it was clear the Internet was becoming a mainstream phenomenon, it was equally clear that a lot of people were being left out and could be left behind
Steve Case
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Steve Case
Age: 66
Born: 1958
Born: August 21
Businessperson
Chief Executive Officer
Entrepreneur
Honolulu
Hawaii
Stephen McConnell Steve Case
Five
Equally
Left
Ten
Years
Internet
People
Behinds
Behind
Becoming
Economy
Mainstream
Clear
Phenomenon
More quotes by Steve Case
The attackers are the people with bold, innovative ideas who are trying to disrupt the status quo and usher in a better way. The defenders are the incumbents who try to defend what they have. We need to bring an attacker mindset to whatever we choose to do.
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I was born and raised in Honolulu, Hawaii
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You really need to believe that you are on to something important.
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I enjoyed high school and college, and I think I learned a lot, but that was not really my focus. My focus was on trying to figure out what businesses to start
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Think about this: It was illegal for most people to connect to the internet before 1992.
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There are lots of cycles to markets - boom and bust - and also in perceptions of people. The conventional wisdom of Steve Case as genius or fool was highly cyclical. The truth was always in the middle.
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It's not about how to get started it's about how to get noticed.
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Steve Jobs always believed that you didn't want to do focus groups or research and ask people what they wanted. You wanted to create products that they didn't know they wanted yet and they would fall in love with. And I think that was part of the magic of his design philosophy.
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In the entrepreneurial world, when you launch a company, you have a particular idea, a particular product, a particular service, almost always you pivot, you shift. The market reacts to your initial idea. You make some adjustments. It's only after making a few adjustments that you see the success.
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All great ideas start as weird ideas. What now seems obvious, early on, is not obvious to anybody.
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The pace of change and the threat of disruption creates tremendous opportunities.
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The only way to continue to have a robust economy is to out-innovate other nations.
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I think the support of the other team at AOL and everybody's really shared passion and belief about this and - saying that some day everybody was going to be on line.
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And what we did with this new company in 1985 is we did start focusing on PCs instead of video game machines, because we learned the hard lesson about bringing a product to market in a consumer world where it's very expensive to build a brand and get distribution and so forth.
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Disruption is about risk-taking. But then you become a Fortune 500 company, which is about risk mitigation
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It's stunning to me what kind of an impact even one person can have if they have the right passion, perspective and are able to align the interest of a great team.
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I was not an outstanding student. I did a reasonable amount of work. I got generally good - pretty good grades, but I was not that passionate about getting straight A's.
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So my degree was in political science, which I think was - the closest I could come to marketing is politics.
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I think it took us nine years to get one million subscribers to AOL, and then in the next nine years we went from one million to 35 million.
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I had an older brother who passed away recently, an older sister and a younger brother.
Steve Case
