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So my degree was in political science, which I think was - the closest I could come to marketing is politics.

Steve Case

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Steve Case
Age: 66
Born: 1958
Born: August 21
Businessperson
Chief Executive Officer
Entrepreneur
Honolulu
Hawaii
Stephen McConnell Steve Case
Think
Marketing
Thinking
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Degrees
Economy
Politics
Science
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More quotes by Steve Case

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Nowadays people seem to switch schools, either because they have to, and certain schools only serve certain grades, or because they move to a different place or have some particular interest, but I was in the same school for 13 years
Steve Case
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I was not an outstanding student. I did a reasonable amount of work. I got generally good - pretty good grades, but I was not that passionate about getting straight A's.
Steve Case
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I had an older brother who passed away recently, an older sister and a younger brother.
Steve Case
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You have to get along with people, but you also have to recognize that the strength of a team is different people with different perspectives and different personalities.
Steve Case
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At Revolution Health Group we will put consumers back at the center of the system by giving them more choice, control and convenience.. while building the first comprehensive, consumer-driven health care company.
Steve Case
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[On swinging for the fences] Ultimately, you have the potential to build a significant business with the potential to have a positive impact on millions of people's lives.
Steve Case
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You're not just trying to do something marginally, incrementally better. You're doing something that is a fundamental paradigm shift, that will have exponential impact. That means it's harder to do, but ultimately, if it's successful, the impact it has is far greater.
Steve Case
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I do think that a general liberal arts education is very important, particularly in an uncertain changing world
Steve Case
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It's not about how to get started it's about how to get noticed.
Steve Case
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I want to find people who have had to work hard and who have learned from their failures. Perseverance is no guarantee you’ll succeed, but without it, it’s almost guaranteed you won’t.
Steve Case
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At AOL, we thought the killer app was people
Steve Case
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And what we did with this new company in 1985 is we did start focusing on PCs instead of video game machines, because we learned the hard lesson about bringing a product to market in a consumer world where it's very expensive to build a brand and get distribution and so forth.
Steve Case
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You really need to believe that you are on to something important.
Steve Case
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Steve Jobs always believed that you didn't want to do focus groups or research and ask people what they wanted. You wanted to create products that they didn't know they wanted yet and they would fall in love with. And I think that was part of the magic of his design philosophy.
Steve Case
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We lose money on signing up the customers where there's some marketing costs associated with giving them a free month. It doesn't much matter whether you make a little bit or lose a little bit.. as you well know, because you lose a ton on every copy of The Washington Post (newspaper).
Steve Case
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In the entrepreneurial world, when you launch a company, you have a particular idea, a particular product, a particular service, almost always you pivot, you shift. The market reacts to your initial idea. You make some adjustments. It's only after making a few adjustments that you see the success.
Steve Case
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I think it took us nine years to get one million subscribers to AOL, and then in the next nine years we went from one million to 35 million.
Steve Case
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If you're doing something new you've got to have a vision. You've got to have a perspective. You've got to have some north star you're aiming for, and you just believe somehow you'll get there, which kind of gets to the passion point.
Steve Case
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Five or ten years ago, when it was clear the Internet was becoming a mainstream phenomenon, it was equally clear that a lot of people were being left out and could be left behind
Steve Case
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Think about this: It was illegal for most people to connect to the internet before 1992.
Steve Case