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The ability to subordinate an impulse to a value is the essence of the proactive person.

Stephen Covey

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Stephen Covey
Age: 79 †
Born: 1932
Born: October 24
Died: 2012
Died: July 16
Author
Businessperson
Professor
Writer
Salt Lake City
Utah
Stephen Richards Covey
Ability
Values
Subordinate
Persons
Proactive
Person
Subordinates
Impulse
Selling
Essence
Value

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Begin with the end in mind.
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Reactive people... are often affected by their physical environment. They find external sources to blame for their behavior.
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Our greatest joy and our greatest pain comes in our relationships with others.
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You always reap what you sow there is no shortcut.
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We immediately become more effective when we decide to change ourselves rather than asking things to change for us.
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The reality is that everybody makes mistakes. The issue isn't whether you will make them, it's what you will do about them. It's whether you will choose the path of humility and courage or the path of ego and pride.
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A personal mission statement becomes the DNA for every other decision we make.
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Results matter! They matter to your credibility.
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Our ultimate freedom is the right and power to decide how anybody or anything outside ourselves will affect us.
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As we make and keep commitments, even small commitments, we begin to establish an inner integrity that gives us the awareness of self-control and the courage and strength to accept more of the responsibility for our own lives. By making and keeping promises to ourselves and others, little by little, our honor becomes greater than our moods.
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Synergy: The combined effect of individuals in collaboration that exceeds the sum of their individual effects.
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Interdependency follows independence.
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Unfortunately, too many executives believe the myths about trust. Myths like how trust is soft and is merely a social virtue. The reality is that trust is hard-edged and is an economic driver.
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Almost every significant breakthrough is the result of a courageous break with traditional ways of thinking.
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True effectiveness is a function of two things: what is produced (the golden eggs) and the producing asset (the goose).
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You can buy a person's hands but you can't buy his heart. His heart is where his enthusiasm, his loyalty is.
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Effective communication is built on the cement of trust. And trust is based on trustworthiness, not politics.
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Reducing children to a test score is the worst form of identity theft we could commit in schools.
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In our own lives, having a mind-set of expecting to win increases our odds of winning. It helps us get better results. And better results help us increase our credibility and self-confidence, which leads to more positive self-expectancy, and more winning - and the upward cycle continues. It becomes a self-fulfilling prophecy.
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When you have too many top priorities, you effectively have no top priorities.
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