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Ensure it feels like it's made by humans, for humans.

Stefan Sagmeister

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Stefan Sagmeister
Age: 62
Born: 1962
Born: August 6
Artist
Designer
Film Director
Graphic Designer
Illustrator
Typographer
Sagmeister inc.
Feels
Made
Like
Ensure
Humans

More quotes by Stefan Sagmeister

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Trying to always be the nice guy, to appear good, can be limiting. Avoiding confrontation has closed up a number of possibilities for me.
Stefan Sagmeister
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In running, I know that I can train as much as I want and Im never going to break the world record for the five miles. Its partly genetics Im just not built for it. But if I worked really hard, I might be able to cut my time by half. Could I do the same thing with my mind and my well-being?
Stefan Sagmeister
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Peter Noever is a pain in the ass and a joy in the heart.
Stefan Sagmeister
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I don't think there is a particular responsibility on designers that is not on other professions... I think there's a responsibility for all of us to engage on all levels.
Stefan Sagmeister
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I didnt think that personal style had much value in graphic design.
Stefan Sagmeister
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Hobbies are for people that don't like what they're doing.
Stefan Sagmeister
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You can have an art experience in front of a Rembrandt... or in front of a piece of graphic design.
Stefan Sagmeister
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If you want to communicate something, youd better make sure that your design piece is well-dressed and that its teeth are fixed. At the same time, I still believe that if it is only stylistically great and it has nothing to say, it still is not going to make a lasting impression on anybody.
Stefan Sagmeister
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You're authentic when you're honest.
Stefan Sagmeister
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I think it's ultimately inhuman to only see things for their functionality. We want things to be more than that. The desire for beauty is something that's in us, and it's not trivial.
Stefan Sagmeister
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Complaining is silly. Either act or forget.
Stefan Sagmeister
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Being in a foreign place, preferably for the first time, having seen many things and collected new impressions, and returning to an empty hotel room with an hour or so to blow. That mix often yields fine results.
Stefan Sagmeister
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Yes, design can make you happy.
Stefan Sagmeister
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So whatever I find true for myself, other people might also relate to.
Stefan Sagmeister
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Any excuse to get away from the computer screen is welcome.
Stefan Sagmeister
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The question I wanted to answer was, could I train my mind to be happy the same way one trains ones body?
Stefan Sagmeister
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Having guts always works out for me.
Stefan Sagmeister
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To touch somebody’s heart with design.
Stefan Sagmeister
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I discovered that I never really used Helvetica but I like to look at it. I like the VW beetle, too, although I've never driven one.
Stefan Sagmeister
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I myself am doing a full year of experiments every seven years, but I'm sure many other divisions are possible, depending on the field, the possibilities, and personal preferences. One hour a day or a day a week.
Stefan Sagmeister