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We think that we all have to like each other before we trust each other and that necessarily is not the case.

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
Necessarily
Case
Cases
Trust
Think
Thinking
Like

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Entrepreneurs see the thing they want or need, then try to figure out a process of how to get it. People who shouldn't be entrepreneurs see the standard process they need to go through to get the thing they want or need then decide if they want to go through that process.
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When you explain to people what you're trying to do, as opposed to just making demands or delegating tasks, you can build instant trust, even if it's just for that short time you're on the phone.
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Leadership is about empowering others to achieve things they did not think possible.
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There are leaders, and there are those who lead. Leaders are those who hold a position of power or authority. But those who lead are those who inspire us. And it's those who start with why, that have the ability to inspire those around them or find others who inspire them.
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The cost of leadership is self-interest.
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If I walk into a room of 500 people, my standard is, if I can't give 400 or 450 of you something, a language or a new way of seeing something, then I have failed. If I get 100 of you, I am a failure. I have to get a majority.
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WHY did we start doing WHAT we’re doing in the first place, and WHAT can we do to bring our cause to life considering all the technologies and market opportunities available today?
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We don't learn much when everything goes right. We learn the most when things go wrong.
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Quality effective leaders have the confidence to trust others to try, succeed, and sometimes to fail.
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Would anybody be offended if we gave a $150 million bonus to Gandhi? How about a $250 million bonus to Mother Teresa? Do we have an issue with that? None at all. None at all. Great leaders would never sacrifice the people to save the numbers. They would sooner sacrifice the numbers to save the people.
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Don't show up to prove. Show up to improve.
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I don't hire any companies or ask any of my friends to write reviews for me on Amazon when I have a book come out so they can drive up my ratings on Amazon. I don't have a publicist.
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If you don't understand people, you don't understand business.
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You have to be careful what you think you know.
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The new is threatening to those who have mastered the old.
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The world is a bell curve. Classroom test scores, employee performance in a company or how many people really, really like you. No matter the population you're studying, they always fit neatly across the standard deviations of the famous bell curve.
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