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Value is a perception not a calculation. Value is something people feel, not something we tell them they get

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
Values
Tell
Feel
Feels
Something
Calculation
People
Calculations
Perception
Value

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When you compete against everyone else, no one wants to help you. But when you compete against yourself, everyone wants to help you.
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I couldn't understand why my productivity went down when I had deliberately made more time available to write. Then I realized it was because I wasn't flying as much.
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Leadership is a choice. It is not a rank.
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Dream big. Start small. But most of all, start.
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We live in times of high stress. Messages that are simple, messages that are inspiring, messages that are life-affirming, are a welcome break from our real lives.
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Employees represent an opportunity to inspire not a burden to carry.
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Outside advice can only tell you how a decision looks. Only you can know how it feels. The best decisions look and feel right.
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One of the best paradoxes of leadership is a leader's need to be both stubborn and open-minded. A leader must insist on sticking to the vision and stay on course to the destination. But he must be open-minded during the process.
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I was a nobody when I met with the publisher. Nobody knew who I was. I was doing some speaking for entrepreneurs. I did little groups. I had no following.
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I don't care about convincing the people who think I'm naive or an idiot. I'm interested in how do I inspire the people who are open-minded that there's a different way of seeing the world.
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I never imagined working with CEOs, congressmen or the military, yet I make regular visits to the Pentagon, stop by the Capitol now and then and sit down with leaders of all kinds of companies.
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Profit isn't a purpose, it's a result. To have purpose means the things we do are of real value to others.
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We are drawn to leaders and organizations that are good at communicating what they believe. Their ability to make us feel like we belong, to make us feel special, safe and not alone is part of what gives them the ability to inspire us.
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Trust is maintained when values and beliefs are actively managed. If companies do not actively work to keep clarity, discipline and consistency in balance, then trust starts to break down.
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When you start with why, which decision you make becomes very easy. It is so hard to do when you may suffer a short term loss or you may lose out on some short term gain. But in the long run it's way more powerful and way more stable.
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If you talk about what you believe, you will attract those who believe what you believe.
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If somebody wants to learn their why, either you help them or send them over to their course. All of this stuff helps.
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If we don't give things a try, nothing will get off the ground.
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Don't show up to prove. Show up to improve.
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There are two kinds of experts: academic experts and practical experts. One is not better than the other, but they are very different, and each offers very different value.
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