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Value is a perception not a calculation. Value is something people feel, not something we tell them they get

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
People
Calculations
Perception
Value
Values
Tell
Feel
Feels
Something
Calculation

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Stories are attempts to share our values and beliefs. Storytelling is worthwhile when it tells what we stand for.
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The ad industry thinks their clients are their customers. They think the companies who pay for the production are the ones they are supposed to serve. So the ads they produce make their clients happy... but infuriate the rest of us.
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True love exists in business. It's when Employee and Employer are amazingly grateful to have each other. We should all have true love at work.
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The trick to balance is to not make sacrificing important things become the norm.
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Leaders don't look for recognition from others, leaders look for others to recognize.
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We can not lead an organization, we can run an organization. We can only lead people.
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Though we may have desires or bold goals, for whatever reason, most of us don't think we can achieve something beyond what we're qualified to achieve. Why, I ask, do we let reality interfere with our dreams?
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If you have the opportunity to do amazing things in your life, I strongly encourage you to invite someone to join you.
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A team is not a group of people that work together. A team is a group of people that trust each other.
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When we can communicate from the inside out, we're talking directly to the part of the brain that controls behavior, and then we allow people to rationalize it with the tangible things we say and do. This is where gut decisions come from.
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I was always curious why certain marketing worked and some marketing did not.
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It's better to go slowly in the right direction than go speeding off in the wrong direction.
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There is a difference between giving directions and giving direction.
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Anyone can sell product by dropping their prices, but it does not breed loyalty.
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And when a leader embraces their responsibility to care for people instead of caring for numbers, then people will follow, solve problems and see to it that that leader’s vision comes to life the right way, a stable way and not the expedient way.
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Leadership is not a rank, it's a choice.
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Spending too much time focused on others' strengths leaves us feeling weak. Focusing on our own strengths is what, in fact, makes us strong.
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If you're looking for a book that will spike in sales and then go away and then spike again when it comes out in paperback, your normal model, I definitely won't give you that.
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A leader must be inspired by the people before a leader can inspire the people.
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