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The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
Business
Needs
Believe
People
Everybody
Goal

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If you don't understand people, you don't understand business.
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We can not lead an organization, we can run an organization. We can only lead people.
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We don't learn much when everything goes right. We learn the most when things go wrong.
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I have friends who are majorly into the cosplay culture and have urged me to go to a convention for no other reason than to meet others like me.
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What good is it to have a belly if there's no fire in it? Wake up, drink your passion, light a match and get to work.
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Emails get reactions. Phone calls start conversations.
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I like stories of the classic hero, of good versus evil, the ones in which the good guys wear white and the bad guys wear black... and I love a good sword fight.
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Complaining begets more complaints. Anger begets more anger. And optimism begets more optimism.
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Stories are attempts to share our values and beliefs. Storytelling is worthwhile when it tells what we stand for.
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The new is threatening to those who have mastered the old.
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All organizations start with WHY, but only the great ones keep their WHY clear year after year.
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Though there are lessons that can be learned about becoming a great leader, most exist inherently in the bellies of those who lead.
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Leaders don't look for recognition from others, leaders look for others to recognize.
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I never wanted to be a public speaker.
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Profit isn't a purpose, it's a result. To have purpose means the things we do are of real value to others.
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Quality effective leaders have the confidence to trust others to try, succeed, and sometimes to fail. We very often confuse personality with leadership. In other words, leadership is not about being a nice person or not a nice person.
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It's better to go slowly in the right direction than go speeding off in the wrong direction.
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Outside advice can only tell you how a decision looks. Only you can know how it feels. The best decisions look and feel right.
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Anyone can sell product by dropping their prices, but it does not breed loyalty.
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The goal is not simply to 'work hard, play hard.' The goal is to make our work and our play indistinguishab le.
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