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The goal is not to do business with everybody who needs what you have. The goal is to do business with people who believe what you believe.

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
Everybody
Goal
Business
Needs
Believe
People

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I was never a writer.
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A team is not a group of people that work together. A team is a group of people that trust each other.
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I cannot tell you how long it takes for your exercise to work. If you haven't seen any results in a year or six months you're doing something wrong.
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I have to have an impact. That's what drives me to practice to make sure my words are clear and my stories are compelling. Right. Because it matters.
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We don’t do business with companies. We do business with people.
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When you compete against everyone else, no one wants to help you. But when you compete against yourself, everyone wants to help you.
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If you're going to undertake any project, like a book, you have to show up to give.
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The more you inspire, the more people will inspire you.
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Most politicians are not authentic.
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The trick to balance is to not make sacrificing important things become the norm.
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Stories are attempts to share our values and beliefs. Storytelling is worthwhile when it tells what we stand for.
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The new is threatening to those who have mastered the old.
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What you do is proof of what you believe.
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Entrepreneurs see the thing they want or need, then try to figure out a process of how to get it. People who shouldn't be entrepreneurs see the standard process they need to go through to get the thing they want or need then decide if they want to go through that process.
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It doesn't matter how much we know, it matters how clearly others can understand what we know.
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Any great and inspiring leader or organization that ever existed set out to do something completely unrealistic.
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Trust is maintained when values and beliefs are actively managed. If companies do not actively work to keep clarity, discipline and consistency in balance, then trust starts to break down.
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Though we may have desires or bold goals, for whatever reason, most of us don't think we can achieve something beyond what we're qualified to achieve. Why, I ask, do we let reality interfere with our dreams?
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When you can wake up in the morning and feel successful whether some end goal is realized or not...THAT is true success.
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Before we can build the world we want to live in, we have to imagine it.
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