Quote

We are drawn to leaders and organizations that are good at communicating what they believe. Their ability to make us feel like we belong, to make us feel special, safe and not alone is part of what gives them the ability to inspire us.

Simon Sinek

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Simon Sinek
Age: 51
Born: 1973
Born: October 9
Author
Motivational Speaker
Writer
Simon O. Sinek
Simon Oliver Sinek
Good
Alone
Communicate
Like
Ability
Leaders
Part
Inspire
Feel
Organization
Feels
Safe
Communicating
Giving
Gives
Organizations
Believe
Leader
Drawn
Make
Special
Belong

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Bad leaders believe that they have to project control at all times.
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And when a leader embraces their responsibility to care for people instead of caring for numbers, then people will follow, solve problems and see to it that that leader’s vision comes to life the right way, a stable way and not the expedient way.
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Leaders don't convince people to follow them. Leaders walk forward alone and those who want to go down their path decide to follow.
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All the great organizations in the world, all have a sense of why that organization does what it does.
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Disney is one of the best hotel companies in the world. Yet they have never and will never open a casino on the Vegas strip.
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Hearing is listening to what is said. Listening is hearing what isn't said.
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Purpose does not need to involve calculations or numbers. Purpose is about the quality of life. Purpose is human, not economic.
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Optimism is the ability to focus on where we're going, not where we're coming from.
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Though we may have desires or bold goals, for whatever reason, most of us don't think we can achieve something beyond what we're qualified to achieve. Why, I ask, do we let reality interfere with our dreams?
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The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe. When we are selective about doing business only with those who believe in our WHY, trust emerges.
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When I present, I cheat. I only talk about things I care about.
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A group of followers has strength because of its numbers. A following has power because of its beliefs.
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To operate based on conviction and belief requires an acceptance that your actions could get you fired. This is different from pig-headed bravado, and it is different from putting the company at risk.
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The responsibility of leadership is not to come up with all the ideas but to create an environment in which great ideas can thrive.
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The goal is not simply to 'work hard, play hard.' The goal is to make our work and our play indistinguishab le.
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I don't care about convincing the people who think I'm naive or an idiot.
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You are authentic when everything you say and everything you do you ACTUALLY believe.
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Stories are our attempts to share our values & beliefs with the hopes that we may attract those who believe what we believe. This is the basis of forming a trusting relationship. Story telling, therefor, is only worthwhile when it tells what you stand for, not what you do.
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If you're looking for a book that will spike in sales and then go away and then spike again when it comes out in paperback, your normal model, I definitely won't give you that.
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Trust is maintained when values and beliefs are actively managed. If companies do not actively work to keep clarity, discipline and consistency in balance, then trust starts to break down.
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