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I read once about the concepts of a lateral idea and the vertical idea. If you dig a hole and it’s in the wrong place, digging it deeper isn’t going to help. The lateral idea is when you skip over and dig someplace else.
Seymour Chwast
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Seymour Chwast
Age: 93
Born: 1931
Born: August 18
Designer
Graphic Artist
Graphic Designer
Illustrator
Painter
The Bronx
New York City
Idea
Hole
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Holes
Else
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Place
Deeper
Lateral
Ideas
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Vertical
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Digging
More quotes by Seymour Chwast
If you're digging a hole in the wrong place, making it deeper doesn't help anything.
Seymour Chwast