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I read once about the concepts of a lateral idea and the vertical idea. If you dig a hole and it’s in the wrong place, digging it deeper isn’t going to help. The lateral idea is when you skip over and dig someplace else.
Seymour Chwast
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Seymour Chwast
Age: 93
Born: 1931
Born: August 18
Designer
Graphic Artist
Graphic Designer
Illustrator
Painter
The Bronx
New York City
Ideas
Motivational
Vertical
Going
Wrong
Someplace
Help
Skip
Read
Digging
Idea
Hole
Helping
Holes
Else
Concepts
Place
Deeper
Lateral
More quotes by Seymour Chwast
If you're digging a hole in the wrong place, making it deeper doesn't help anything.
Seymour Chwast