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Advertising is just a symptom, a tactic. Marketing is about far more than that.
Seth
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Seth
Age: 62
Born: 1962
Born: September 16
Cartoonist
Comics Artist
Clinton
Ontario
Gregory Gallant
Symptoms
Marketing
Advertising
Tactic
Symptom
Tactics
More quotes by Seth
Take a chance on your own abilities clearly, neither exaggerating them nor under-assessing them.
Seth
The only thing that makes people and organizations great is their willingness to be not great along the way. The desire to fail along the way to reaching a bigger goal is the untold secret of success.
Seth
In basic terms, civilization is dependent upon the spontaneity and fulfillment of the individual. Your civilization is in sad straits. Not because you are allowed spontaneity or fulfillment to individuals, but because you are denied it, and because your institutions are based upon that premise.
Seth
The people who successfully start independent businesses (franchises, I think are a different thing) do it because we have no real choice in the matter. The voice in our heads won't shut up until we discover if we're right, if we can do it, if we can make something happen. This is an art, our art, and to leave it bottled up is a crime.
Seth
For at no time are any events predestined. There should be no such word in your vocabulary, for with every moment you change, and every heartbeat is an action, and every action changes every other action.
Seth
True creativity comes from enjoying ?the? moments, which then fulfill themselves, and a part of the creative process is indeed the art of relaxation, the letting go, for that triggers magical activity.
Seth
You must realize that what you are cannot be seen in a mirror. What you see in a mirror is but a dim reflection of your true reality.
Seth
Anyone who takes responsibility for getting something done is welcome to ask for the authority to do it.
Seth
Don’t try to make a product for everybody, because that is a product for nobody.
Seth
The best time to do great customer service is when a customer is upset.
Seth
There is no other way to change your physical reality but by changing your thoughts.
Seth
As far as you are concerned the present is your point of action, focus and power, and from that point of volition you form both your future and past. Realizing this, you will understand that you are not at the mercy of a past over which you have no control.
Seth
Marketing that works is marketing that people choose to notice.
Seth
You do not hate anyone you are not capable of loving. Remember that.
Seth
More time on the problem isn't the way. More guts is. When you expose yourself to the opportunities that scare you, you create something scarce, something others won't do.
Seth
Sometimes we spend more time than we should defending the old thing, instead of working to take advantage of the new thing.
Seth
As an organization grows and succeeds, it sows the seeds of its own demise by getting boring.
Seth
Either you’re going to tell stories that spread, or you will become irrelevant.
Seth
Don’t try to please everyone. There are countless people who don’t want one, haven’t heard of one or actively hate it. So what?
Seth
The magical approach is indeed the natural approach to life's experience. It is the adult version of childhood knowledge, the human version of the animals' knowledge, the conscious version of 'unconscious' comprehension.
Seth