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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
People
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Come
Smile
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Behavior
Make
Watches
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You don't become indispensable merely because you are different. But the only way to become indispensable is to be different. That's because if you're the same, so are plenty of other people.
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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All the good things in my career are a direct descendant of what I did and learned at # camp
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Making promises and keeping them is a great way to build a brand.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Don't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.
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Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
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We live in a vague world. And it gets vaguer all the time. In this environment, the power of the specific, measurable and useful promise made and kept is difficult to overstate.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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Be personal. Be relevant. Be specific.
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You don't need more time in your day. You need to decide.
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I see things differently when I'm focused on opening doors for other people, and more often than not, my doors are opened as well.
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Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.
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Just because the tide is out, doesn't mean there is less water in the ocean.
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You gain converts by winning at something the existing provider didn't think was so important.
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More and more people now have jobs that require them to confront the risk of appearing stupid on a regular basis.
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