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Is it worth getting one more tweet out, or putting your phone down and doing something that is worth tweeting?

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Phones
Putting
Worth
Getting
Something
Tweeting
Tweet
Phone

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If you don't like your definition of 'good enough', then feel free to change that, but the goal before shipping is merely that. Not perfect.
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Art is a personal act of courage, something one human does that creates change in another.
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Competence is no longer a scarce commodity.
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A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
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Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes.
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If you measure it, it will improve.
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The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.
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'Good enough' stopped being good enough a long time ago. so why not be great?
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Go do something interesting. Ask if you need help.
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You don't need more time in your day. You need to decide.
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Facts are irrelevant. What matters is what the consumer believes.
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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The only path to amazing runs directly through not-yet-amazing
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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The cost of being wrong is less than the cost of doing nothing.
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Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward.
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I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.
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This notion that it is up to each person to innovation in some way flies in the face of the industrial age, but you know what, the industrial age is over.
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Developing expertise or assets that are not easily copied is essential otherwise you're just a middleman.
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