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Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Easily
Foundation
Progress
Trust
Future
Lousy
Guessing
Wasted
Precious

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Excellence isn't about meeting the spec, it's about setting the spec.
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It's clearly more fun to make the rules than to follow them.
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If it scares you, it might be a good thing to try.
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And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.
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Before you promise to change the world, it makes sense to do the hard work of changing your neighborhood.
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There are lots of good reasons to abandon a project. Having a little competition is not one of them.
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Who gets to decide what you want?
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The job is not your work what you do with your heart and soul is the work.
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Surprise and differentiation have far more impact than noise does.
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Competition and the market are like water, they go where they want
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After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of bad ideas.
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What I learned: Shun nonbelievers. Ignore critics. Do your best for people who want to dance with you.
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Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
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The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way.
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One option is to struggle to be heard whenever you're in the room... Another is to be the sort of person who is missed when you're not. The first involves making noise. The second involves making a difference.
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Being a leader gives you charisma. If you look and study the leaders who have succeeded, that's where charisma comes from, from the leading.
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Competence is no longer scarce.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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It's almost impossible to have fun playing ping pong with someone who doesn't care, won't try or isn't any good.
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