Quote

Don't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Forever
Eager
Work
Pot
Every
Rainbow
Think
Heroic
Thinking
Scale
Scales
Gold
Ready

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Nothing about becoming indispensable is easy. If it's easy, it's already been done and it's no longer valuable.
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We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.
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The instinct to produce great work doesn't require a fancy notebook.
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.
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Surprise and differentiation have far more impact than noise does.
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Shame must be accepted to be effective.
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Art changes posture and posture changes innocent bystanders.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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The only purpose of customer service is to change feelings.
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What if getting bigger isn't the point? What if you merely got better?
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Soon is not as good as now.
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Average feels safe but it's not. It's invisible.
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Successful people are successful for one simple reason: they think about failure differently.
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Black Friday is a media trap, an orchestrated mass hallucination based on herd dynamics and the media cycle.
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The only path to amazing runs directly through not-yet-amazing . But not-yet-amazing is a great place to start, because that's where you are. For now.
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