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What we most need in our lives, though, is something worth doing, worth it because we care.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
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Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Worth
Though
Lives
Care
Need
Needs
Something
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The digital asset that matters is trust. Awareness first, then interaction, and maybe a habit, but all three mean nothing if they don't lead to permission and trust. The privilege of connection. Everything else is slippery.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
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If you're not willing to get your 'worst one ever' out of the way, how will you possibly do better than that?
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Books work as an art form (and an economic one) because they are primarily the work of an individual.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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Listen to your fear but don't obey it.
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Great projects, like great careers and relationships that last, are gardens. They are tended, they shift, they grow. They endure over time, gaining a personality and reflecting their environment. When something dies or fades away, we prune, replant and grow again.
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If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.
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Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
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The reason you might choose to embrace the artist within you now is that this is the path to (cue the ironic music) security.
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The weird set an example for the rest of us. They raise the bar. They show us through their actions that in fact we're wired to do the new, not to comply with someone a thousand miles away.
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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No one can be responsible for where or how we each begin. No one has the freedom to do anything or everything, and all choices bring consequences. What we choose to do next, though, how to spend our resources or attention or effort, this is what defines us.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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Don't waste time looking for a better pencil: learn to write better.
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Doing justice to the work is your task, not setting a world record.
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The first step toward becoming extraordinary is, of course, to stop being ordinary.
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It's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.
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Either you defend the status quo, or you invent the future.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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