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The mirror we hold up to the person next to us is one of the most important pictures she will ever see.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Pictures
Mirrors
Hold
Next
Persons
Person
Ever
Important
Mirror

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The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.
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The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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Here's the thing: The book that will most change your life is the book you write.
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Not adding value is the same as taking it away.
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It's clearly more fun to make the rules than to follow them.
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Give up control and give it away ... The more you give your idea away, the more your company is going to be worth.
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You gain converts by winning at something the existing provider didn't think was so important.
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The resistance is the voice in your head telling you to use bullets in your PowerPoint slides...It’s the voice that tells you to leave controversial ideas out of the paper you’re writing, because the teacher won’t like them. The resistance pushes relentlessly for you to fit in.
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Good marketers tell a story.
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Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need.
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Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !
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Fitting in is a short-term strategy that gets you nowhere. Standing out is a long-term strategy that takes guts and produces results.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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Go ahead, do something impossible.
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When your art fails, make better art.
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You don't need a new plan for next year. You need a commitment.
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I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends.
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Art is when we do work that matters in a creative way, in a way that touches (people) and changes them for the better.
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You don't have to settle. It's a choice you get to make every day.
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