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Incrementalism ceases to be a good strategy when there's a cliff on the route.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Ceases
Routes
Cease
Strategy
Good
Cliff
Cliffs
Route

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There's a huge difference between being a replaceable cog on the assembly line and being the one who is missed, the one with a unique contribution, the one who made a difference.
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If you're different somehow and have made yourself unique, people will find you and pay you more.
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If you've got the platform and the ability to make a difference, then this goes beyond 'should' and reaches the level of 'must.' You must make a difference or you squander the opportunity. Wasting the opportunity both degrades your own ability to contribute and, more urgently, takes something away from the rest of us.
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Competence is the enemy of change!
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You gain converts by winning at something the existing provider didn't think was so important.
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Average feels safe but it's not. It's invisible.
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One key to moving forward is knowing what to leave behind.
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If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.
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What if getting bigger isn't the point? What if you merely got better?
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I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends.
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In nearly every case, trying to lead everyone results in leading no one in particular.
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Your drudgery is another person's delight. It's only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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No more than six words on a slide. Ever. There is no presentation so complex that this rule needs to be broken.
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A symptom of the revolution: When we state something is impossible in theory, but then change our minds when we discover that it is possible in practice.
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Your best customers are worth far more than your average customers.
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Before you promise to change the world, it makes sense to do the hard work of changing your neighborhood.
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The YouTube video maker gets more out of making a video than you get out of watching it.
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I wonder if real art comes when you build the thing that they don't have a prize for yet.
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After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of bad ideas.
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