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Incrementalism ceases to be a good strategy when there's a cliff on the route.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
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Routes
Cease
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Route
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The only thing worse than starting something and failing... is not starting something.
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The tiny cost of failure...is dwarfed by the huge cost of not trying.
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The Cul-de-Sac ( French for dead end ) ... is a situation where you work and work and work and nothing much changes
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Catering to the passionate is exactly what you should do.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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Skepticism doesn't help you hear.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
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By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.
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No one knows more about the way you think than you do.
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Sometimes, we're so focused on being consistent that we also lower the bar on amazing. After all, the thinking goes, if we can't be amazing all the time, better to reset the expectation to merely good. Which robs us of the ability to (sometimes) be amazing.
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The world is begging for you to lead.
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People are not afraid of failure, they're afraid of blame.
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One option is to struggle to be heard whenever you're in the room... Another is to be the sort of person who is missed when you're not. The first involves making noise. The second involves making a difference.
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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Busy does not equal important. Measured doesn't mean mattered.
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Competition and the market are like water, they go where they want
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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Books work as an art form (and an economic one) because they are primarily the work of an individual.
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Shame must be accepted to be effective.
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Data is not useful until it becomes information.
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