Quote

A well-defined backup plan is sabotage waiting to happen. Why push through the dip, why take the risk, why blow it all when there's the comfortable alternative instead? The people who break through usually have nothing to lose, and they almost never have a backup plan.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Happens
Lose
Defined
Wells
Risk
Blow
Well
Loses
Plan
Backup
Nothing
Happen
Usually
Dip
Take
Break
Plans
Sabotage
Never
Almost
Comfortable
Alternative
People
Waiting
Motivational
Alternatives
Success
Instead
Push

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Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.
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The enemy of fear is creativity.
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The art, the new, the ability to connect the dots and to make an impact - sooner or later, that can only come from one who creates, not from a teacher and not from a book.
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Your positions on EVERYTHING are based on the story you tell yourself and not some universal fact from the universal fact database.
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All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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Facts are irrelevant. What matters is what the consumer believes.
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Finding new ways, more clever ways to interrupt people doesn't work.
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One way to think about running a successful business is to figure out what the least you can do is, and do that.
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Most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
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We're all born creative, it takes a little while to become afraid.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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There's no map for being an artist.
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I feel like I'm treating people as I'd like to be treated.
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I see things differently when I'm focused on opening doors for other people, and more often than not, my doors are opened as well.
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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