Quote

Quality is not an absolute measure. It doesn't mean 'deluxeness' or 'perfection'. It means keeping the promise the customer wants you to make.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Doesn
Absolute
Mean
Customers
Make
Measure
Perfection
Promise
Wants
Customer
Quality
Keeping
Means
Absolutes

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If you can't make money from attention, you should do something else for a living.
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I feel like I'm treating people as I'd like to be treated.
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A brand that stands for what all brands stand for stands for nothing much.
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Too often, we don't give people the opportunity to fill in the blanks.
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