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Excellence isn't about meeting the spec, it's about setting the spec.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Specs
Settings
Meeting
Excellence
Meetings
Setting
Spec

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Care. Care more than you need to, more often than expected, more completely than the other guy.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
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Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.
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Effort is its own reward if you allow it to be.
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Incrementalism ceases to be a good strategy when there's a cliff on the route.
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It's almost impossible to have fun playing ping pong with someone who doesn't care, won't try or isn't any good.
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Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.
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The first rule of doing work that matters: Go to work on a regular basis.
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Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards--and living up to them--is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it. -
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The opposite of coherent is interesting.
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Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.
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Every day I meet people who have so much to give but have been...frighten ed enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must.
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Average feels safe but it's not. It's invisible.
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The fatigue was there, but some people understood that putting it aside was the single most important factor in succeeding.
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Doing justice to the work is your task, not setting a world record.
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Every voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.
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Popular is not the same important, or often, not the same as good.
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
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Quality is not an absolute measure. It doesn't mean 'deluxeness' or 'perfection'. It means keeping the promise the customer wants you to make.
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Playing safe is very risky.
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