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Surprise comes from defying expectations.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Expectations
Comes
Defying
Surprise

More quotes by Seth Godin

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A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
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We've greatly exaggerated the risk of sinking, without celebrating the value of swimming.
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The danger of the Web is that you can go from idea to public announcement in under ten minutes.
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Not adding value is the same as taking it away.
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The cost of being wrong is less than the cost of doing nothing.
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When the room brightens when you walk in, you matter.
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The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.
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Don’t be different just to be different. Be different to be better.
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You can define advertising as the science of creating and placing media that interrupts the consumer and then gets him or her to take some action.
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Empathy requires something extremely difficult: accepting the fact that we are not and never will be in the other person's shoes. There's no rational, universal course because individuals have different goals, different worldviews and different experiences.
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If you believe that a given situation should make you unhappy, then it will, and the unhappiness will then reinforce the condition.
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The art of good decision making is looking forward to and celebrating the tradeoffs, not pretending they don't exist.
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Own your dreams. There is no better way to make them happen.
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Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.
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Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
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No organization ever created an innovation. People innovate, not companies.
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Art is when we do work that matters in a creative way, in a way that touches (people) and changes them for the better.
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The fatigue was there, but some people understood that putting it aside was the single most important factor in succeeding.
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After you produce you can select. you can curate. you can censor. But for now, have bad ideas, lots and lots of bad ideas.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
Seth Godin