Quote

What people are afraid of isn't failure. It's blame. Criticism.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Blame
Criticism
Failure
Afraid
People

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As soon as we associate reading with a test, we've missed the point.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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Successful people are successful for one simple reason: they think about failure differently.
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Many Things That Are True Are True Because You Believe Them.
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The only path to amazing runs directly through not-yet-amazing . But not-yet-amazing is a great place to start, because that's where you are. For now.
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The Cul-de-Sac ( French for dead end ) ... is a situation where you work and work and work and nothing much changes
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Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over
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When the legacy you leave behind lasts for hours, days or a lifetime, you matter.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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Quit or be exceptional. Average is for losers.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change.
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Instead of focusing on arguing with people who say no, it might be easier to get near the people who like to say yes.
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The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
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We live in a vague world. And it gets vaguer all the time. In this environment, the power of the specific, measurable and useful promise made and kept is difficult to overstate.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Average feels safe but it's not. It's invisible.
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