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Just because the tide is out, doesn't mean there is less water in the ocean.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Mean
Tides
Clever
Ocean
Wise
Wisdom
Less
Water
Doesn
Tide

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You don't become indispensable merely because you are different. But the only way to become indispensable is to be different. That's because if you're the same, so are plenty of other people.
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Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over
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Ideas that spread win.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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Do your art. But don't wreck your art if it doesn't lend itself to paying the bills. That would be a tragedy.
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If you try to delight the undelightable, you've made yourself miserable for no reason.
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Many people believe that great designers get great clients. It's the other way around.
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If you use your money to create exceptional products and services, you won't need to spend it on advertising.
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If you take action, you will be judged. There's no way around it. The alternative, of course, is much safer. To be ignored. Up to you.
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No is the foundation that we can build our yes on.
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No one is as smart as all of us.
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Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards--and living up to them--is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it. -
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As soon as we associate reading with a test, we've missed the point.
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You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome.
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Your drudgery is another person's delight. It's only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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Everyone will think it's stupid! Everyone says it's impossible. Guess what? Everyone works in the balloon factory and everyone is wrong.
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The way to get unstuck is to start down the wrong path, right now.
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Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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