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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Like
Paradoxically
Improves
Basically
Results
Nature
Life

More quotes by Seth Godin

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The Cul-de-Sac ( French for dead end ) ... is a situation where you work and work and work and nothing much changes
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Successful people are successful for one simple reason: they think about failure differently.
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Figure out the people part and the technology gets a whole lot simpler.
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We have little choice but to move beyond quality and seek remarkable, connected, and new. Remarkable, as you've already figured out, demands initiative.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
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Seek out habits that help you overcome fear or inertia. Destroy those that do the opposite.
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There's no map for being an artist.
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Getting picked is fine if it happens to you. But it's not a plan. It's a version of waiting and hoping.
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Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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Real content marketing isn’t repurposed advertising, it is making something worth talking about.
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Not only are bloggers suckers for the remarkable, so are the people who read blogs.
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And it doesn't matter to me whether you're running a coffee shop or you're an intellectual or you're in business or flying hot air balloons. People who can spread ideas, regardless of what those ideas are, win. But consumers, they got way more choices than they used to and way less time.
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Even good excuses, really good ones, don't help very much. Explanations, on the other hand, are both scarce and useful. And accurate forecasts and insightful intuition are priceless.
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This notion that it is up to each person to innovation in some way flies in the face of the industrial age, but you know what, the industrial age is over.
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The combination of fear and ignorance (two sides of the same coin) can be paralyzing.
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Many Things That Are True Are True Because You Believe Them.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.
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