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People talking about you is far more effective than talking about yourself.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Effective
Talking
People

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Mass attention is almost unattainable and it's not clear that you want it.
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Busy does not equal important. Measured doesn't mean mattered.
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Great work is the result of seeking out tension, not avoiding it.
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I don't think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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If you could do tomorrow over again, would you?
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If you can influence the outcome, do the work. If you can't influence the outcome, ignore the possibility. It's merely a distraction.
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Developing expertise or assets that are not easily copied is essential otherwise you're just a middleman.
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Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
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If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.
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The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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The art of good decision making is looking forward to and celebrating the tradeoffs, not pretending they don't exist.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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If you want to be a leader, go lead
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Life is not about gutting out every situation. It's about identifying opportunity or the lack thereof. If your pride is all that is standing in the way of quitting, quit. The right people won't care and the wrong people don't matter. If you know you're on the right path, persevere though the pain. It will be worth it.
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It's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.
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Habits are where our lives and careers and bodies are made.
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Cheap is the last refuge of a product developer or marketer who is out of great ideas.
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The future of publishing is about having connections to readers and the knowledge of what those readers want.
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Perhaps your challenge isn't finding a better project or a better boss. Perhaps you need to get in touch with what it means to feel passionate. People with passion look for ways to make things happen.
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A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
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