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A customer is never out of warranty, even if his product is.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Even
Never
Warranty
Customer
Customers
Product
Products

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Incrementalism ceases to be a good strategy when there's a cliff on the route.
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No organization ever created an innovation. People innovate, not companies.
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Art is a personal act of courage, something one human does that creates change in another.
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The combination of passion and art is what makes someone a linchpin.
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You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome.
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Persistence isn't using the same tactics over and over. Persistence is having the same goal over and over.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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If you hear my idea but don't believe it, that's not your fault it's mine. If you see my new product but don't buy it, that's my failure, not yours. If you attend my presentation and you're bored, that's my fault too.
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All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.
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Your drudgery is another person's delight. It's only a job if you treat it that way. The privilege to do our work, to be in control of the promises we make and the things we build, is something worth cherishing.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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The resistance is not something to be avoided, it's something to seek out.
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Don't try to be the 'next'. Instead, try to be the other, the changer, the new.
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Mass attention is almost unattainable and it's not clear that you want it.
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Be personal. Be relevant. Be specific.
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When the room brightens when you walk in, you matter.
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My problem with the search for the badge of real is that it trades your goals and your happiness for someone else's.
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If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
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If we live in a world where information drives what we do, the information we get becomes the most important thing. The person who chooses that information has power.
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