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The enemy of fear is creativity.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Creativity
Enemy
Fear
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Things that look like shortcuts are actually detours (disguised as less work).
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Success brings with it the fear of blowing it. With more to lose, there's more pressure not to lose it.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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All the good things in my career are a direct descendant of what I did and learned at # camp
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Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek.
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You can't have good ideas unless you're willing to generate a lot of bad ones.
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When the legacy you leave behind lasts for hours, days or a lifetime, you matter.
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Becoming a superstar takes about 10,000 hours of hard work.
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If you're working with a spreadsheet or a thread of correspondence or a set of data, I'm not sure you're doing your best work if you're doing it on an iPhone.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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Initiative is the privilege of picking yourself.
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The opposite of coherent is interesting.
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Someone can always do your job a little better or faster or cheaper than you can.
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Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
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All Marketers are liars tell stories.
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Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
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Saying no to loud people gives you the resources to say yes to important opportunities.
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If you can influence the outcome, do the work. If you can't influence the outcome, ignore the possibility. It's merely a distraction.
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Treat different people differently. Anything else is a compromise.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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