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You can't win by being more average than average.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Average
Winning
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Saying 'no' or even 'stop' is the hallmark of the professional you want on your team.
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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Once you free yourself from the need for perfect acceptance, it's a lot easier to launch work that matters.
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Entertainment has seduced us into believing that we have a chance to live the life they live in the movies. Even the people in the movies don't live that life. It doesn't take 135 minutes to make a life, it takes almost a century. Everything doesn't depend on what happens in the next ninety seconds. Ever.
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I don't think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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You gain converts by winning at something the existing provider didn't think was so important.
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The sound of a small bell during a dark night, is louder than the din of traffic outside your window during rush hour. Surprise and differentiation have far more impact than noise does.
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We are too focused on avoiding criticism and not enough on making a difference.
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There's no correlation between how good your idea is and how likely your organization will be to embrace it.
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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Great work is the result of seeking out tension, not avoiding it.
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Gratitude and opportunity create more of the same.
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Successful people are successful for one simple reason: they think about failure differently.
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The first step to getting good is admitting that you aren't (yet).
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If you've got the platform and the ability to make a difference, then this goes beyond 'should' and reaches the level of 'must.' You must make a difference or you squander the opportunity. Wasting the opportunity both degrades your own ability to contribute and, more urgently, takes something away from the rest of us.
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Real content marketing isn’t repurposed advertising, it is making something worth talking about.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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An artist is someone who uses bravery, insight, creativity, and boldness to challenge the status quo. And an artist takes it personally.
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