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Competition and the market are like water, they go where they want

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Water
Like
Competition
Market

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A brand that stands for what all brands stand for stands for nothing much.
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Reputation is what people expect us to do next. It's their expectation of the quality and character of the next thing we produce or say or do. We control our actions (even when it feels like we don't) and our actions over time (especially when we think no one is looking) earn our reputation.
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
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The minute there's a map, there is no art. Paint by numbers is not art. Paint by numbers is a mechanical activity.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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If you can't make money from attention, you should do something else for a living.
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The conversation is happening about your brand whether you're a part of it or not.
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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends
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What if getting bigger isn't the point? What if you merely got better?
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The habit of doing more than is necessary can only be earned through practice.
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Everyone will think it's stupid! Everyone says it's impossible. Guess what? Everyone works in the balloon factory and everyone is wrong.
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Your generosity is more important than your perfection.
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When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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Data is not useful until it becomes information.
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Instead of focusing on arguing with people who say no, it might be easier to get near the people who like to say yes.
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It's time to stop complying with the system and draw your own map. Stop settling for what's good enough and start creating art that matters.
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The best creative solutions don't come from finding good answers to the questions that are presented... They come from inventing new questions!
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We have little choice but to move beyond quality and seek remarkable, connected, and new. Remarkable, as you've already figured out, demands initiative.
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Play a new game, not the older game but faster.
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