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Too often, the person who wrecks our work is us.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Work
Wrecks
Often
Persons
Person

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All Marketers are liars tell stories.
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Shame must be accepted to be effective.
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The only purpose of customer service is to change feelings.
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Every voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.
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Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.
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Competence is no longer a scarce commodity.
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... outsiders are way more likely to approach your organization with fabulous projects if they think they're likely to both get a good reception and succeed when they get to market.
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The enemy of creativity... is fear. We're all born creative, it takes a little while to become afraid. A surprising insight: an enemy of fear is creativity. Acting in a creative way generates action, and action persuades the fear to lighten up.
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The YouTube video maker gets more out of making a video than you get out of watching it.
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The future of publishing is about having connections to readers and the knowledge of what those readers want.
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There's a huge difference between being a replaceable cog on the assembly line and being the one who is missed, the one with a unique contribution, the one who made a difference.
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Genius is the act of solving a problem in a way no one has solved it before.
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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All the creativity books in the world aren’t going to help you if you’re unwilling to have lousy, lame, and even dangerously bad ideas.
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Ideas that spread win.
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We have little choice but to move beyond quality and seek remarkable, connected, and new. Remarkable, as you've already figured out, demands initiative.
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The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
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