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It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Remarkable
Soon
Moment
Moments
Feels
Always
Leap
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Just saying yes because you can't bear the short-term pain of saying no is not going to help you do the work.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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Basically you create your experience through your beliefs about yourself and the nature of reality. Another way to understand this is to realize that you create your experiences through your expectations.
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Don't waste time looking for a better pencil: learn to write better.
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The digital asset that matters is trust. Awareness first, then interaction, and maybe a habit, but all three mean nothing if they don't lead to permission and trust. The privilege of connection. Everything else is slippery.
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The internet was supposed to homogenize everyone by connecting us all. Instead what it's allowed is silos of interest.
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Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need.
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... outsiders are way more likely to approach your organization with fabulous projects if they think they're likely to both get a good reception and succeed when they get to market.
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Not only are bloggers suckers for the remarkable, so are the people who read blogs.
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No organization ever created an innovation. People innovate, not companies.
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No niche is too small if it's yours.
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Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.
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If you don't like your definition of 'good enough', then feel free to change that, but the goal before shipping is merely that. Not perfect.
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If you hear my idea and dont believe it , thats not your fault its mine.
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Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important
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Developing expertise or assets that are not easily copied is essential otherwise you're just a middleman.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
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The key to success is to find a way to stand out--to be the purple cow in a field of monochrome Holsteins.
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