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It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
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Mount Vernon
New York
Leap
Remarkable
Soon
Moment
Moments
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Always
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Somewhere in the world, someone is doing something that you decided couldn't be done.
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If you think your organization needs a bigger marketing budget, maybe you just need to be less average instead.
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Letting your customers set your standards is a dangerous game, because the race to the bottom is pretty easy to win. Setting your own standards--and living up to them--is a better way to profit. Not to mention a better way to make your day worth all the effort you put into it. -
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Marketing tells a story that spreads. Sales overcomes the natural resistance to say yes.
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If you are afraid to write or edit or assemble or disassemble, you are merely a spectator. And you are trapped, trapped by the instructions of those you've chosen to follow. Twenty people in the field and eighty thousand in the stands. The spectators are the ones who paid to watch, but it's the player on the field who are truly alive.
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Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.
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Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.
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There's no map for being an artist.
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Fear for a linchpin is a clue that you're getting close to doing something important.
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The YouTube video maker gets more out of making a video than you get out of watching it.
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You dont need to convince everyone. All you need to do is motivate people who choose to follow you.
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Making promises and keeping them is a great way to build a brand.
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Gratitude and opportunity create more of the same.
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.
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If the game is designed for you to lose, don't play that game. Play a different one.
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Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward.
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Great projects, like great careers and relationships that last, are gardens. They are tended, they shift, they grow. They endure over time, gaining a personality and reflecting their environment. When something dies or fades away, we prune, replant and grow again.
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Laptop computers dramatically increased the time people spend doing work. (The internet dramatically decreased it, so we're even).
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
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