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If you're different somehow and have made yourself unique, people will find you and pay you more.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Different
Made
People
Somehow
Unique
Pay
Find

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If you can't make money from attention, you should do something else for a living.
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No one has ever built a statue to a critic, it's true. On the other hand, it's only the people with statues that get pooped on by birds flying by.
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All Marketers are liars tell stories.
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.
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The resistance is the voice in your head telling you to use bullets in your PowerPoint slides...It’s the voice that tells you to leave controversial ideas out of the paper you’re writing, because the teacher won’t like them. The resistance pushes relentlessly for you to fit in.
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If there's time for an emergency, why isn't there time for brilliance, generosity or learning?
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No one can be responsible for where or how we each begin. No one has the freedom to do anything or everything, and all choices bring consequences. What we choose to do next, though, how to spend our resources or attention or effort, this is what defines us.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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No niche is too small if it's yours.
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The person who fails the most wins.
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We are leaving the industrial economy and entering the connection economy.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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A customer is never out of warranty, even if his product is.
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Art is a personal gift that changes the recipient. The medium doesn't matter. The intent does.
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A well-defined backup plan is sabotage waiting to happen. Why push through the dip, why take the risk, why blow it all when there's the comfortable alternative instead? The people who break through usually have nothing to lose, and they almost never have a backup plan.
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The only purpose of customer service is to change feelings.
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Don't wait to be picked. Pick yourself.
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Instead of working so hard to prove the skeptics wrong, it makes a lot more sense to delight the true believers. They deserve it, after all, and they're the ones that are going to spread the word for you.
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A big part of doing your work is defending your time and your attention so you can do your work.
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