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My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Need
Worth
Barrier
Done
Already
Awkward
Needs
Inspiration
Barriers
Would
Effort
Remarkable
Word
Excellence
Everyone
Search
Easy
Favorite
Reason
Wouldn

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If you can't make money from attention, you should do something else for a living.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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Two different things: A crowd is a tribe without a leader. A crowd is a tribe without communication. Most organizations spend their time marketing to the crowd. Smart organizations assemble the tribe.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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Don't waste time looking for a better pencil: learn to write better.
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The thing is, the future happens. Every single day, like it or not. Sure, tomorrow is risky, frightening and in some way represents one step closer to the end. But it also brings with it the possibility of better and the chance to do something that matters.
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Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.
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Popular is not the same important, or often, not the same as good.
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We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.
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People rarely buy what they need. They buy what they want.
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People get good gigs because they stand up....You don't get picked. Reject the tyranny of picked. Pick yourself.
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Everyone will think it's stupid! Everyone says it's impossible. Guess what? Everyone works in the balloon factory and everyone is wrong.
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Instead of focusing on arguing with people who say no, it might be easier to get near the people who like to say yes.
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Competence is no longer scarce.
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We've greatly exaggerated the risk of sinking, without celebrating the value of swimming.
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Books work as an art form (and an economic one) because they are primarily the work of an individual.
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In a race, sooner or later there's a moment that separates the winner from those who don't win. That instant is your chance, the moment you've been waiting for.
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In a digital world, the gift I give you almost always benefits me more than it costs.
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If you want customers to hear about you, make something worth talking about.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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