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The best creative solutions don't come from finding good answers to the questions that are presented... They come from inventing new questions!
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
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Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
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Playing safe is very risky.
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Things that look like shortcuts are actually detours (disguised as less work).
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A customer is never out of warranty, even if his product is.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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Competence is no longer scarce.
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Surprise comes from defying expectations.
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Our job is to make change. Our job is to connect to people, to interact with them in a way that leaves them better than we found them, more able to get where they'd like to go. Every time we waste that opportunity, every page or sentence that doesn't do enough to advance the cause is waste.
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The instinct to produce great work doesn't require a fancy notebook.
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What tribes are, is a very simple concept that goes back 50 million years. It's about leading and connecting people and ideas. And it's something that people have wanted forever.
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Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward.
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When your art fails, make better art.
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Go do something interesting. Ask if you need help.
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Or, if I take that same auditorium and I make it much bigger and put more space between seats, it'll be quieter because it's much harder when you're not in physical contact with people to spread a virus from person-to-person, right? There are all sorts of patterns that we see in epidemiology that help us understand why something spreads.
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If you hesitate to map out your future, to make a big plan or to set a goal, you've just gone ahead and mapped your future anyway.
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The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.
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Saying no to loud people gives you the resources to say yes to important opportunities.
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More and more people now have jobs that require them to confront the risk of appearing stupid on a regular basis.
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The future of publishing is about having connections to readers and the knowledge of what those readers want.
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Even good excuses, really good ones, don't help very much. Explanations, on the other hand, are both scarce and useful. And accurate forecasts and insightful intuition are priceless.
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Set a goal, and in small, consistent steps, work to reach it. Get support from your peers when you start flagging. Repeat. You will change.
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