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Communication is the transfer of emotion.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Transfer
Transfers
Communication
Emotion

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The digital asset that matters is trust. Awareness first, then interaction, and maybe a habit, but all three mean nothing if they don't lead to permission and trust. The privilege of connection. Everything else is slippery.
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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If you work in an urgent-only culture, the only solution is to make the right things urgent.
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What you do for a living is not be creative, what you do for a living is ship.
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Ideas that spread win.
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Learning is not watching a video, learning is taking action and seeing what happens.
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No organization ever created an innovation. People innovate, not companies.
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When your art fails, make better art.
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Incrementalism ceases to be a good strategy when there's a cliff on the route.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
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Human nature is to need a map. If you’re brave enough to draw one, people will follow.
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By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.
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Be relentlessly generous, without focusing on when it will come back to you.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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