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Our best work can't possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don't get it unlocks our ability to do great work.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
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Blogger
Computer Scientist
Economist
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Mount Vernon
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Say what you believe and see who follows.
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If there isn't a good reason, go home. If there is, then do something ... loud, now, and memorable.
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
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People talking about you is far more effective than talking about yourself.
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All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.
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When the room brightens when you walk in, you matter.
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What evidence would you need to see to change your mind about this?
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Playing safe is very risky.
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Skepticism doesn't help you hear.
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Competition and the market are like water, they go where they want
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Not only are bloggers suckers for the remarkable, so are the people who read blogs.
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If the game is designed for you to lose, don't play that game. Play a different one.
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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Personalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.
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