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Many people believe that great designers get great clients. It's the other way around.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Many
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Everyone will think it's stupid! Everyone says it's impossible. Guess what? Everyone works in the balloon factory and everyone is wrong.
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Little changes cost you. Big changes benefit you by changing the game, but only if you go first.
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Canoeing was hard and scary, and the wind could blow you across the lake if you did it wrong. After a year of not doing it right, I could talk to people and get them to sit up straight, take different kinds of chances, to breathe differently, to engage in the moment in the boat. And I changed them, and I changed me in the process.
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It's time to stop complying with the system and draw your own map. Stop settling for what's good enough and start creating art that matters.
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Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.
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The market and the consumer and idea trump the system.
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Without a specific reason for the consumer to behave, without a reward or benefit, the overwhelmed consumer will refuse.
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The application process changes the list of who applies. Your applicants reflect your methods.
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Laptop computers dramatically increased the time people spend doing work. (The internet dramatically decreased it, so we're even).
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A customer is never out of warranty, even if his product is.
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If there's time for an emergency, why isn't there time for brilliance, generosity or learning?
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The art, the new, the ability to connect the dots and to make an impact - sooner or later, that can only come from one who creates, not from a teacher and not from a book.
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People are not afraid of failure, they're afraid of blame.
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Playing safe is very risky.
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Everyone is not your customer.
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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