Quote

Things that look like shortcuts are actually detours (disguised as less work).

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Work
Things
Detours
Like
Disguised
Shortcuts
Actually
Less
Look
Looks

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If you can't make money from attention, you should do something else for a living.
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believe that giving up is the same thing as being realistic.
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The innovator creates a business where they are making money, even when they sleep.
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Dig your well before you're thirsty.
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Saying no to loud people gives you the resources to say yes to important opportunities.
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It's human nature to quit when it hurts. But it's that reflex that creates scarcity.
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Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward.
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Average feels safe but it's not. It's invisible.
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Communication is the transfer of emotion.
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Habits are more powerful than fears.
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Treat different people differently. Anything else is a compromise.
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It's rare to find a consistently creative or insightful person who is also an angry person. They can't occupy the same space, and if your anger moves in, generosity and creativity often move out. It's difficult to use revenge or animus to fuel great work.
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The future of publishing is about having connections to readers and the knowledge of what those readers want.
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If you don't require the journey to be easy or comfortable or safe, you can change the world.
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You can't have good ideas unless you're willing to generate a lot of bad ones.
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Plans are great, but missions are better.
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You dont need to convince everyone. All you need to do is motivate people who choose to follow you.
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There are lots of good reasons to abandon a project. Having a little competition is not one of them.
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Don't fix me Love me for what's broken.
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In nearly every case, trying to lead everyone results in leading no one in particular.
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