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If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Change
Care
Ideas
Matter
Matters
Idea
Making
Business
Doesn

More quotes by Seth Godin

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The application process changes the list of who applies. Your applicants reflect your methods.
Seth Godin
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And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.
Seth Godin
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
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A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
Seth Godin
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Art is what we're doing when we do our best work.
Seth Godin
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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends
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The next thing you do today will be the most important thing on your agenda, because, after all, you're doing it next. Well, perhaps it will be the most urgent thing. Or the easiest. In fact, the most important thing probably isn't even on your agenda.
Seth Godin
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When we intentionally seek out the difficult tasks, we're much more likely to actually create value.
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If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.
Seth Godin
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Real content marketing isn’t repurposed advertising, it is making something worth talking about.
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Either you defend the status quo, or you invent the future.
Seth Godin
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People rarely buy what they need. They buy what they want.
Seth Godin
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
Seth Godin
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
Seth Godin
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It's easy to pretend expertise when there's no data to contradict you.
Seth Godin
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No one has ever built a statue to a critic, it's true. On the other hand, it's only the people with statues that get pooped on by birds flying by.
Seth Godin
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The tiny cost of failure...is dwarfed by the huge cost of not trying.
Seth Godin
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Every great company, brand, career has been built in exactly the same way: bit by bit, step by step, little by little.
Seth Godin
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I think the most productive thing to do during times of change is to be your best self, not the best version of someone else.
Seth Godin